R U Automated
The out of the Box and in the Zone Newsletter
(For people who want to stay ahead of the pack.)
March 16, 2009
Fully Automated
What is the big difference between our businesses and our dad’s businesses? Automation. What makes automation necessary? Cost. With today’s cost of doing business, it would be impossible to do things the old way. Remember when we used to be afraid that computers would eventually make humans obsolete? Well, they have. Now you can run a business, make lots of money, and not have a single employee, and never have to answer the phone. I’m not talking about out sourcing customer service to foreign countries. I’m not talking about hiring illegal immigrants. What I am talking about is autoresponders, computer generated responses to every single question, every single link, and every single purchase you make. That’s how far we have come and that’s what the new rich are all about.
The old way of owning a business was a minimum sixty hour a week grind. It was answering phones, dispatching, filling orders, handling irate customers that could ruin your life in a split second, juggling employees who really had no personal reason to care, and trying to get away for vacations maybe two weeks each year.
What are the new rich doing? Writing ads, writing the information to answer all the questions, purchasing e-commerce software, pushing the auto-pilot button, and flying to Paris for the month. Is it really that easy? Absolutely. You just have to be willing to do two things: learn how to use your computer and a few of the available automated sales tool options, and learn not to have separation anxiety when your business is automatically putting large amounts of income in your bank account while you are on the beach in Tahiti.
OK Reality. The truth is you might prefer to be fully automated and you might not. I am ninety percent there. I like to have a Website that provides all the information a prospect might need to make an educated purchasing decision; and, I like to drive potential customers to that Website automatically. But I still like to answer the phone and talk to you when you are considering your options. I just enjoy the personal contact. But I do like to have the option of leaving when I want, and I still don’t want to be unnecessarily dependent on my employees.
If you want to stay in the profit margin, in fact, if you want to stay in business in today’s economy, you just have to know your options so you can be fully automated or somewhat automated. But you won’t be in business long if you are still trying to operate the old fashion, expensive way. Ready to get started? There are plenty of options. For instance, my company, The Angel Valley Company, has always designed Websites for people and businesses who want to include lots of information and choices for prospects and we have always enjoyed teaching people how to draw prospects to their Websites automatically. Of course, we have always received a considerable payment for each. But now we have figured out a way to offer all of that for free. We simply ask our customers to try out their new automation on our products. So for about two hundred dollars, you can start your own fully automated business. Then once you see how easy it is, you won’t ever, ever even consider doing things the old way.
But we are certainly not the only option. The point is learning automation and thereby saving mucho costs. Get out of the box and into the zone or sink quickly in this economy.
If you would like to learn more, call me. I still enjoy personal contact and I still enjoy teaching what I learn. I guess I will always be ten percent manually operational. It keeps me human.